![]() ![]() There are three trim levels available -Discovery Sport SE, HSE, and HSE Luxury – and all will leave you with a new appreciation for the level of refinement, equipment and performance the company is packing into its current line-up. While the Discovery Sport is an entry offering, one look at its luxurious interior and broad equipment list reveals that the product planners at Land Rover have worked hard to load it with enough content and amenities to raise the bar for this segment of the marketplace. The fact that it is offered at a lower price point should allow new customers to experience the company’s legendary quality and adventurous spirit without breaking the bank. What sets this vehicle apart from previous models is that it has been designed to meet the needs of the young, urban professional rather than the traditional tweed wearing Land Rover buyer. The decision makers at Land Rover brass hope that the Discovery Sport is modern enough to help attract a more youthful buyer to the company’s showrooms and broaden the customer base. The Discovery Sport is set to replace the awkward looking and slow selling LR2 model which lacked the styling flair and creature comforts that consumers in this segment demand. The all-new Land Rover Discovery Sport is set to bring a new surge of customers to the storied British nameplate as this classy looking sport utility vehicle has loads of curb appeal and unmatched all-terrain capabilities. ![]()
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